Health
Health Communications and Promotion
LIVE WELL-VIVIR BIEN NEW BRUNSWICK
A Health Initiative
Stay Informed, Live Well!
From Awareness to Access — Empowering Local Health.
Building a Healthier Community, Together.

LIVE WELL-VIVIR BIEN NEW BRUNSWICK is a city-wide campaign creating awareness and inspiring residents to actively participate in the health and wellness resources and services available in New Brunswick, ultimately resulting in improved quality of life and other positive health outcomes. Health and wellness information, resources, activities, and events are communicated through our mobile-friendly WEBSITE in both English & Spanish and our social media platforms (Facebook, Instagram, etc.). LIVE WELL-VIVIR BIEN NEW BRUNSWICK also serves as the communications mechanism for Healthier New Brunswick.
It is a collective effort lead by New Brunswick Tomorrow that aims to:
- Coordinate community programs and activities that promote health and wellness.
- Increase public awareness of health and wellness resources through available health-related and supportive social services.
- Establish goals to measure
The LIVE WELL-VIVIR BIEN NEW BRUNSWICK campaign is designed to foster community-based partnerships by encouraging networking and collaboration among community partners and organizations. It allows communication for the health-related activities and services available, both for LIVE WELL-VIVIR BIEN partners and New Brunswick residents.
The LIVE WELL-VIVIR BIEN NEW BRUNSWICK campaign was created from the shared vision of Healthier New Brunswick as a communications platform to amplify the work of community partners in helping residents to lead healthier lifestyles and achieve greater positive health outcomes. Since its inception, Healthier New Brunswick has evolved from being an initiative focused on the issue of access to medical care to a collaboration uniting and connecting resources and assets to improve the overall health and wellness of the community. The focus includes health behaviors, physical and mental healthcare, and the social determinants of health, such as social and economic factors, food insecurity and the physical environment.
OUR IMPACT
total attendance for three 2016 Ciclovia events
Community Partners for 2016 Ciclovia
attended the October 2017 Ciclovia on a rainy day
attended the April 2018 Ciclovia
OUR IMPACT
Over
people reached on our website accessing health information and resources
Over
people reached via our social media outlets
Over
LWNB Campaign Partners
Over
health and wellness services promoted
OUR IMPACT
New Brunswick households reached since April, 2018
diabetic residents identified through this program
of identified residents scheduled appointments to be treated at the Saint Peter’s Family Health Center
KEY ISSUES
PROGRAM Partners
NBT partners with the following organizations to make these health programs available to the people of New Brunswick:
Action Pregnancy Center, Inc.
Anshe Emeth Memorial Temple
Bloustein School of Public Health
Boarding Home and Rooming House Services
Brain Injury Alliance of New Jersey
Bristol Myers Squibb Children’s Hospital
Cancer Education and Early Detection Program
Catholic Charities- Diocese of Metuchen
Catholic Charities-Unity Square
Central Jersey Legal Services, Inc.
Children’s Specialized Hospital
Choices, Inc.
City of New Brunswick Government Departments and Services
- New Brunswick Department of Social Services
- New Brunswick Division of Parks
- New Brunswick Fire Department
- New Brunswick Free Public Library
- New Brunswick Housing and Redevelopment Authority
- New Brunswick Police Department
- New Brunswick Public Schools
- New Brunswick Recreation
- New Brunswick Recreation/HUB Teen Center
- New Brunswick Senior Center
Civic League of Greater New Brunswick
Community Wellness Center
Council on Compulsive Gambling of New Jersey, Inc.
Damon House Inc.
Douglass Outreach
Douglass School
Ebenezer Baptist Church (Soup Kitchen)
Elijah’s Promise
Emanuel Lutheran Church
Eric B. Chandler Health Center
Family Medicine at Monument Square
Family Support Organization of Middlesex County
Feeding New Brunswick Network (local food pantries)
First Reformed Church
Five Loaves Food Pantry
Gamblers Anonymous at Rutgers Cook Campus
George Street Co-op
George Street Playhouse
Gifted Child Clinic
HIPHOP
Holy Family Parish
Homeless Prevention Rapid Re-Housing
Hyacinth AIDS Foundation
Jersey Assistance for Community Caregiving (JACC)
Johnson & Johnson
Keep Middlesex Moving, Inc.
Lawyer Referral Service Reduced Fee Program
Lead Poisoning Prevention and Case Management
Mae J. Strong Child Development Center
Manavi
Meals on Wheels
Medical Assistance Program
Middlesex County Board of Social Services
Middlesex County Government Programs and Services
- Middlesex County Board of Social Services
- Middlesex County Office of Health Services
Middlesex County One-Stop Career Center
New Brunswick Community Farmers Market
New Hope Integrated Behavioral Health Care
New Jersey Blood Services
New Jersey Division of Disability Services
New Jersey Unemployment Insurance Benefit Claim
NJ Youth Corps of Middlesex County
Nutritional Sciences
Parent Infant Center
Pediatric Immunization Clinic
Pharmaceuticals Assistance for the Aged and Disabled
Planned Parenthood- New Brunswick
Prevent Child Abuse America
PRAB (Puerto Rican Action Board)
Refuge City Church
Robert Wood Johnson Fitness and Wellness Center
Robert Wood Johnson Foundation
Robert Wood Johnson Medical School
- Eric B. Chandler Health Center
- HIPHOP
Robert Wood Johnson University Hospital
Ronald McDonald House- New Brunswick
Roots to Recovery
Rutgers Gardens (Farmers Market)
Rutgers Student Food Pantry
Rutgers Tobacco Dependence Program
Rutgers University
Saint Peter’s University Hospital
- Saint Peter’s Family Health Center
Salvation Army
Sawtelle Home for Children- New Brunswick
School of Environmental and Biological Sciences
Skill Up Middlesex - Office of Workforce Development
Special Child Health Services Case Management Unit
State Health Insurance Assistance Program
Statewide Respite Care Program
Suydam Street Reformed Church (Food Pantry)
Tabernacle Baptist Church (Meal Ministry)
The Cancer Institute of NJ
The Collaboration Center for Community Based Research and Service
The Society of Vincent DePaul (Food Pantry)
Veganized Foods
Wellspring Center for Prevention
Women Aware
Women Helping Women
Women Infant Child (WIC)
Work First NJ
Youth Empowerment Services
Zion A.M.E. Church